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Sports Nutrition in Sweden Product Image

Sports Nutrition in Sweden

  • Published: March 2014
  • Region: Sweden
  • 21 pages
  • Euromonitor International

Endurance sports were very popular in 2013 and became something of a movement in Sweden. Interest among everyday consumers increased in jogging, biking, skiing and in just generally pushing personal limits. This development is not only visible in the greater demand for products suitable for endurance sports but also through different organised events. For example, the yearly cross-country skiing event Vasaloppet, with approximately 15,800 participants, was fully booked in less than 11 minutes...

The Sports Nutrition in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Non-Protein Products, Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Sports Nutrition market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

SPORTS NUTRITION IN SWEDEN

March 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sports Nutrition by Category: Value 2008-2013
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2008-2013
Table 3 NBO Company Shares of Sports Nutrition: % Value 2009-2013
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2010-2013
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2013-2018
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2013-2018
Executive Summary
Continued Positive Growth for Consumer Health
Focus on Health and Wellness Packaged Food Poses A Threat
Multinationals Maintain Their Leading Positions
Pharmacies Loses Share To Modern Grocery Retailers and Internet Retailers
Consumer Health Expected To Show Positive If Somewhat Lower Growth
Key Trends and Developments
Private Label and Generic Products Strengthen Their Positions
Focus on Widening Availability of OTC Products and Commercialism of Pharmacies
Health Awareness Turns Into A Health Movement
Packaged Food Products Pose Increasing Threat To Consumer Health Market
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2008-2013
Table 8 Life Expectancy at Birth 2008-2013
Market Data
Table 9 Sales of Consumer Health by Category: Value 2008-2013
Table 10 Sales of Consumer Health by Category: % Value Growth 2008-2013
Table 11 NBO Company Shares of Consumer Health: % Value 2009-2013
Table 12 LBN Brand Shares of Consumer Health: % Value 2010-2013
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2008-2013
Table 14 Distribution of Consumer Health by Format: % Value 2008-2013
Table 15 Distribution of Consumer Health by Format and Category: % Value 2013
Table 16 Forecast Sales of Consumer Health by Category: Value 2013-2018
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2013-2018
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Regulation of Vitamins and Dietary Supplements
Distribution and Marketing
Self-medication/self-care and Preventative Medicine
Switches
Summary 1 OTC: Switches 2011-2013
Definitions
Sources
Summary 2 Research Sources

Note: Product cover images may vary from those shown

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