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Debit Cards as Profit Drivers - 4th Edition

VRL Financial News Publishing, June 2011


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Debit cards have became popular among issuers primarily as a result of investments that card networks have made in popularizing debit cards among consumers, and as a result of the revenue that banks could realize from debit interchange fees.

The 4th edition of this best-selling report provides new data on the debit card markets in developed regions, including America, Australia, the United Kingdom, Japan and Germany, as well as emerging markets including Thailand, Malaysia and Singapore.

Read this report to:

- Increase profits from your debit card offering
- Access the latest statistics on debit card markets in the most developed countries
- Follow the latest on fraud and the cost to banks so far
- Gain an overview of the latest developments in the debit card market
- Understand the effects of the Durbin Amendment on US banks' debit card profitability
- Understand how interest and inflation rates are associated with the reshaping of debit card systems worldwide



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