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Sports and Energy Drinks in Poland
Euromonitor International, July 2011, Pages: 36
2010 saw the introduction of energy shots. Red Bull and Coca-Cola rolled out mini variants of their brands almost simultaneously in January 2010. A number of domestic companies including FoodCare and Ustronianka followed in these multinationals’ footsteps. However, energy shots witnessed only a modest response from consumers in 2010. Poles typically consume energy drinks not only to receive an energy boost but also to quench their thirst. This results in a stronger popularity for large pack...
The Sports and Energy Drinks in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Energy Drinks, Sports Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sports and Energy Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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