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PhoCusWright's Asia Pacific Online Travel Overview Fourth Edition

PhoCusWright, May 2011, Pages: 98

The Asia Pacific (APAC) travel market was the fastest-growing region worldwide in 2010, overtaking the U.S. to become the second-largest regional market after Europe. Yet the APAC market is by no means uniform, with growth trends and online penetration varying by country.

PhoCusWright's Asia Pacific Online Travel Overview Fourth Edition provides a detailed overview of the APAC travel market, including market sizing and projections for the total and online leisure and unmanaged business travel markets through 2012. The report provides in-depth analysis of five markets: Australia/New Zealand, China, India, Japan and Singapore. In addition, Hong Kong, Indonesia, Macau, Malaysia, South Korea, Taiwan and Thailand are reviewed in aggregate. The report highlights marketing, distribution and consumer trends for major travel segments (air, hotel, car rental and rail) and online channels (suppliers and online travel agencies).

PhoCusWright's Asia Pacific Online Travel Overview Fourth Edition includes:

- Market size and projections for the Asia Pacific total and online leisure/unmanaged business travel markets from 2008-2012

- In-depth analysis of all major travel supplier segments (air, hotel, car rental and rail)

- Distribution patterns by segment and channel (supplier vs. online travel agency)

- Online penetration forecasts by market

- In-depth analysis of Australia/New Zealand, China, India, Japan and Singapore

- Aggregate view of Hong Kong, Indonesia, Macau, Malaysia, South Korea, Taiwan and Thailand

Rising disposable income, infrastructure development, increasing demand for travel services, and growing Internet access will continue to fuel online travel gains through 2012.

Purchase PhoCusWright's Asia Pacific Online Travel Overview Fourth Edition to gain a broad and detailed understanding of growth dynamics throughout the APAC region.

SECTION ONE Market Overview
Introduction: Asia Rising
Key Findings
One Region, Many Different Markets
Segment Overview: Air, Hotel, Rail and Car
Online Surges Ahead
APAC Online Travel by Segment
Online Intermediaries vs. Supplier Websites
Methodology

SECTION TWO Airlines: Soaring Again
Key Findings
Introduction
A Robust Recovery-for Most
Traditional vs. Low-Cost Carriers
Online Channels: Gaining Altitude
OTAs Show Strong Growth
Key Trends

SECTION THREE Hotels: A Rapid Recovery
Key Findings
Introduction
Down, But Far from Out
Online Slows Down
Intermediaries Lead the Way

SECTION FOUR Rail: Growth on Track
Key Findings
Introduction
Online Bookings: Steady Does It

SECTION FIVE Car Rentals: Small, But Accelerating
Key Findings
Introduction
Online Bookings: Still Taking a Back Seat

SECTION SIX Online Travel Agencies: Much More to Come
Key Findings
Introduction
Lots of Room for Growth
Market Share
Locals in the Lead
Key Trends and Developments

SECTION SEVEN Australia and New Zealand: Business as Usual
Key Findings
Introduction
Online Maturity: High Penetration, Slower Growth

SECTION EIGHT China: Online Travel's Tiny Giant
Key Findings
Introduction
Online Bookings: A Long Road Ahead
OTAs Gaining Ground, Gaining Fast

SECTION NINE India: Striking Gold
Key Findings
Introduction
Online Engine Keeps Churning
Online Travel Agencies Out in Front
OTAs: Locals in the Lead

SECTION TEN Japan: A Wrenching Time
Key Findings
Introduction
Asia's Largest Online Travel Market Slows
OTAs: It's All About Hotels

SECTION ELEVEN Singapore: A Strong Resurgence
Key Findings
Introduction
Online Bookings: Room for More
Online Market: Huge Growth Ahead

SECTION TWELVE APAC-7: Opportunity Awaits
Key Findings
Introduction
Airlines Gain Altitude
Supplier Websites vs. OTAs

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