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The Ultimate Guide to Publishing & Marketing a Business Book
Rain Group, Aug 2006, Pages: 80
You've read the data. You've heard the stories. Publishing a business book can vastly improve your ability to raise your fees, close deals, generate new leads, and improve your professional reputation overall.
So how do you go about publishing and marketing a book to grow your practice?
This detailed, 230-page how-to guide will put you on the path. The Ultimate Guide To Publishing And Marketing A Business Book provides you with essential information and step-by-step instruction on how to:
- Find a literary agent who will do the best job for you
- Understand book proposals
- Write a killer book proposal and pitch it to publishers
- Understand and negotiate book contracts
- Make the writing process easier
- Decide whether or not to hire a professional publicist or marketing agency
- Evaluate the different outlets available for marketing your book
- Review websites, books, associations, and other resources available to help you during the various stages of the publishing process
- Avoid common first-time mistakes
Based on the experience and advice of 19 publishing experts, as well the RainToday team’s experience with writing, pitching, and promoting business books, The Ultimate Guide To Publishing & Marketing A Business Book will teach you the ins and outs of the business book publishing world.
Special Bonus Section: Experts On Business Book Publishing
There’s nothing like straight-up, in-person advice and stories. In a special bonus section, Experts On Business Book Publishing, you can read full transcripts of the 19 interviews we conducted with publishing experts.
Authors, agents, acquisitions editors, and publicists share what they have found to be the most advantageous strategies to approach writing and publishing a business book, as well as how to avoid common mistakes.
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