|
|
 |
|
Viewing report
|
|
|
|
Global Endpoint Security Products Market: Protecting the Last Line of Defense, the Endpoint from Emerging Threats
Frost & Sullivan, July 2011, Pages: 169
This study covers the state of the world endpoint security market examining drivers and restraints for growth, pricing, distribution, technology, legislation, demand and geographical trends. Following from these, market growth for regional and market segments are forecasted. In addition, an in-depth analysis of the competitive situation including vendors' market shares is performed, along with detailed profiles of the key vendors in the industry. The base year is 2010 with forecasts running through 2017.
Proliferation of Endpoint Devices Drives Growth in the Global Endpoint Security Products Market
Increased Need for Compliance with Regulatory Requirements Provides Strong Traction for the Market
As organizations are strengthening their defenses to combat the unrelenting slew of cyber attacks, the prospects for the global endpoint security products market look upbeat. The threat landscape continues to evolve and techniques are getting more advanced, posing many challenges for endpoint security vendors. Cybercriminals are now highly organized crime rings out to make a profit. The methods used include phishing, utilizing legitimate web sites, drive-by downloads, social engineering tactics, and exploiting vulnerabilities. “New threats are now being spread through increasingly popular social networks and the proliferation of endpoints entering the enterprise market has created havoc for businesses,” notes the analyst of this research service. “The need for beefing up protection for these endpoints will provide strong momentum for the market.”
In 2010, the increase of smartphones and tablets has made the workforce more mobile. These mobile devices require increased Internet usage and a connection to the corporate network. It is imperative for these devices to have basic endpoint protection to stave off malware attacks. Due to the all-too-frequent data breaches, government regulations have been put in place to help secure consumer and company financial data. Companies are required to adhere to stringent regulations, such as Payment Card Industry Data Security Standard (PCI DSS). This is bound to boost growth in the endpoint security products market.
The outlook for the market is bright; however, there are some challenges clouding its landscape. The economic downturn had prevented many organizations from upgrading to new security solutions. Due to financial constraints, most businesses are hesitant to spend on technologies that were not considered a necessity. This has slowed the pace of market growth. As the endpoint security products market is mature, vendors in this space continue to add to the technologies to offer value-added services. Covered by several large network security companies, the endpoint security products market remains a highly competitive, saturated, and commoditized market. Instead of offering only antivirus solutions, vendors are now focused on bundled features, such as identity protection, online backup, data loss prevention, and web filtering. Vendors need to differentiate themselves by providing various types of technologies or by launching a free product as a means to lure consumers to a paid product. “Endpoint security vendors need to now more than ever unleash a variety of enriched security solutions that are sophisticated enough to tackle new and complex threats,” says the analyst. “Endpoint security vendors must offer a breadth of products which will focus on hosted solutions and virtualization.”
Market Sectors
Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
Enterprises
Midsize
Consumer/ SOHO
By End-use Vertical:
Government
Healthcare
Finance
Education
Product samples
A sample for this product is available. Please Login/Register to download this sample.
|
|
|
|
