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Amway Corp in Consumer Health (World)
Euromonitor International, Aug 2011, Pages: 36
Amway is the world leader in direct sales in the consumer health market. Its global growth has been driven in recent years by its expanding presence in the emerging markets, most notably China, where it is the leader overall in the VDS category. The company’s fortunes, however, have not been as positive in the US market, where it has faced competition from fellow direct seller Herbalife in the weight management category.
The Amway Corp in Consumer Health (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Health industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Allergy Care, Child-Specific Consumer Health, Herbal/Traditional Products, OTC, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Health market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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