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Retail Tissue in Greece
Euromonitor International, Aug 2011, Pages: 26
Retail tissue in Greece has the status of a commodity and as such the economic crisis had only a slightly negative effect on the category during 2010. Manufacturers and retailers continued offering significant price discounts and promotions across all retail tissue categories. Private label continued to register rapid growth in comparison to branded products, while hard discounters saw general rises in footfall, which led to discounters maintaining a high share of tissue products distribution...
The Retail Tissue in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Cotton Wool/Buds/Pads, Incontinence, Kitchen Towels, Nappies/Diapers/Pants, Paper Tableware, Sanitary Protection, Tissues, Toilet Paper, Wipes.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retail Tissue market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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