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Consumer Electronics in China - Industry and Country Analysis
Datamonitor, July 2011, Pages: 77
Project Synopsis:
Consumer Electronics in China – Industry and Country Analysis provides five forces Industry analysis, along with PESTLE country analysis of China. This report concludes with profiles of the leading companies in the Chinese Consumer Electronics market.
Project Description:
Includes market value/volume, geographical segmentation, and five forces (buyer power, supplier power, new entrants, substitutes, and rivalry) analysis of the Consumer Electronics Industry in China. The PESTLE analysis section analyzes the current challenges, future prospects and risks across political, economic, social, technological, legal and environmental areas of the country.
Scope:
- Contains data on market value, volume and/or segmentation for Consumer Electronics in China
- Incorporates in-depth five forces competitive environment analysis
- analyzes the political, economic, social, technological, legal and environmental (PESTLE) structure of China
- The leading companies are identified with supporting key financial metrics (where available)
Market Definition:
The consumer electronics market consists of the total revenues generated through the sale of audio visual equipment and games console products designed primarily for domestic use. The audio visual equipment includes CD Players, DVD Players / Recorders, hi-fi systems, home theatre, in-car entertainment systems, portable digital audio, radios, televisions and video recorders. Games consoles segment includes both home use and portable consoles. For the purposes of this report, values for China do not include sales of games consoles. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2009 annual average exchange rates.
Highlights:
The Chinese consumer electronics market generated total revenues of $28.1 billion in 2009, representing a compound annual growth rate (CAGR) of 10.4% for the period spanning 2005-2009.
The performance of the market is forecast to decelerate, with an anticipated CAGR of 4.8% for the five-year period 2009-2014, which is expected to drive the market to a value of $35.7 billion by the end of 2014.
Reasons to purchase:
- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
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