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NBJ Integrative Medicine Report 2011
Nutrition Business Journal, March 2011
With the passage of the Affordable Care Act, integrative medicine received a welcome shot in the arm. The 2011 Integrative Medicine report, formerly known as the Complementary & Alternative Medicine (CAM) report, features in-depth analysis of the U.S. integrative medicine market.
Data presented includes:
- Statistics on national healthcare expenditures
- Proprietary data on the practitioner supplement channel
- Sales figures for condition specific supplements, prescription drugs and over-the-counter drugs
- Service revenues and analysis of integrative medicine modalities, including acupuncture and osteopathy
- List of top practitioner channel companies ranked by U.S. supplement sales and 1-page company profiles on the top 12 supplement companies in the practitioner channel
New to the report:
- SWOT analyses for several leading practitioner supplement companies
- Profiles of major healthcare organizations within the integrative medicine world
- History of complementary & alternative medicine and the path to integration
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