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NBJ Sports Nutrition & Weight-Loss Report 2011

Nutrition Business Journal, May 2011


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After a lackluster 2009, during which SNWL reported flat overall growth—its worst performance on record, dating back to 1997 when NBJ first began to track the category—the year 2010 marked 9% annual growth, $2 billion in new sales, and $22.7 billion in total sales.

2010 shined a ray of light on the sports nutrition & weight loss market. This was in large part to the annual double digit growth in the mass market channel. The FDA continued to put the squeeze on the bad actors and show a more proactive role in pushing out the tainted products. This 319-page report provides an analysis of trends, sales, FDA issues, ingredient concerns, and much more in the U.S. sports nutrition & weight loss market.

NBJ's 2011 Sports Nutrition & Weight-Loss Report also features:

- In-depth analysis of the major product categories and sales channels shaping two of nutrition's most controversial and successful categories, Pill Form and Meal Replacement Supplements

- Review of three sports-nutrition categories, supplements, nutrition bars & gels, and sports & energy drinks & shots

- Discussion of the key trends affecting each of these markets and the industry as a whole

- 14 continuous years of data, including market size, growth, and revenue estimates for top companies in the industry

- Discussion of the recent uptick in M&A activity in the space

- Analysis of the SNWL value chain as it pertains to raw material & ingredient suppliers

What's new to the Sports Nutrition & Weight-Loss Report for 2011?

- Historical timeline for perspective on the category and insights about its future

- SWOT analyses for more than 30 industry leaders, plus updated profiles of an over 100 companies

- Forecasts by product and channel through 2017



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