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NBJ Global Supplement & Nutrition Industry Report 2010

Nutrition Business Journal, Jan 2010


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According to Nutrition Business Journal estimates, total global nutrition industry sales- which NBJ defines as including dietary supplements, natural & organic foods and beverages, functional foods and beverages, and Natural & Organic Personal Care & Household Products (N&OPC)- increased a healthy 8% to $270 billion in 2008.

“The global recession did its best to tear away at nutrition industry sales last year, but growth continued in the vast majority of markets—with China, Latin America, Australia/New Zealand, Eastern Europe/Russia and the Middle East each achieving double-digit expansion in 2008. According to Nutrition Business Journal estimates, total global sales are expected to rise another 6% to 10% in 2009. On the supplement front, the outbreak of the H1N1 flu pandemic, which surfaced in Mexico in April 2009 and touched nearly every country in the world by August, is helping to lift sales all over the globe as well,” said NBJ Editor Carlotta Mast.

Nutrition Business Journal undertakes the research for our Global Supplement & Nutrition Industry Report once every two years. The intent of the report is to provide market size and growth estimates per country/region that can be used for comparison by global industry participants.

The Global Nutrition Industry Report features:

- 12+ years of continuous research with market size estimates and detailed trend analysis for countries and regions spanning across six continents

- Detailed data and market analysis that acts as a great planning tool for manufacturers, marketers, suppliers, retailers, regulatory agencies and any other firm with an active interest in the global nutrition industry

- Review of the many regulatory challenges and potential opportunities facing the U.S. & Global markets

- Detailed market size estimates and growth in supplements, functional foods, natural & organic foods, natural & organic personal care and household products

- Interviews with CEOs and thought leaders from global firms and top trade organizations

- And much more…



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