Fast Food in Hong Kong, China

Euromonitor International, December 2012, Pages: 40

Hong Kong consumers showed strong support for fast food chains selling Asian ‘comfort food’. With rising awareness of the harms of over-consuming Western fast food, such as burgers and battered chicken and fish, Hong Kong residents lapped up the offerings of Asian ‘traditional’ or ‘comfort food’. These include chains such as Fairwood, Maxim’s and Café de Coral, some of which feature “No-MSG” (monosodium glutamate) options in their menus.

Euromonitor International's Fast Food in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Asian Fast Food, Bakery Products Fast Food, Burger Fast Food, Chained Fast Food, Chicken Fast Food, Convenience Stores Fast Food, Fast Casual Dining, Fish Fast Food, Ice Cream Fast Food, Independent Fast Food, Latin American Fast Food, Middle Eastern Fast Food, Other Fast Food, Pizza Fast Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Fast Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

FAST FOOD IN HONG KONG, CHINA
Euromonitor International
December 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Fast Food by Category: Units/Outlets 2006-2011
Table 2 Fast Food by Category: Number of Transactions 2006-2011
Table 3 Fast Food by Category: Foodservice Value 2006-2011
Table 4 Fast Food by Category: % Units/Outlets Growth 2006-2011
Table 5 Fast Food by Category: % Transaction Growth 2006-2011
Table 6 Fast Food by Category: % Foodservice Value Growth 2006-2011
Table 7 Sales of Bakery Products Fast Food by Type 2008-2011
Table 8 Global Brand Owner Shares of Chained Fast Food 2007-2011
Table 9 Brand Shares of Chained Fast Food 2008-2011
Table 10 Forecast Sales in Fast Food by Category: Units/Outlets 2011-2016
Table 11 Forecast Sales in Fast Food by Category: Number of Transactions 2011-2016
Table 12 Forecast Sales in Fast Food by Category: Foodservice Value 2011-2016
Table 13 Forecast Sales in Fast Food by Category: % Units/Outlets Growth 2011-2016
Table 14 Forecast Sales in Fast Food by Category: % Transaction Growth 2011-2016
Table 15 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2011-2016
Café De Coral Holdings Ltd in Consumer Foodservice (hong Kong, China)
Strategic Direction
Key Facts
Summary 1 Café de Coral Holdings Ltd: Key Facts
Summary 2 Café de Coral Holdings Ltd: Operational Indicators
Summary 3 Café de Coral Holdings Ltd: Operational Indicators
Company Background
Suppliers
Competitive Positioning
Summary 4 Café de Coral Holdings Ltd: Competitive Position 2011
Fairwood Holdings Ltd in Consumer Foodservice (hong Kong, China)
Strategic Direction
Key Facts
Summary 5 Fairwood Holdings Ltd: Key Facts
Summary 6 Fairwood Holdings Ltd: Operational Indicators
Company Background
Suppliers
Competitive Positioning
Summary 7 Fairwood Holdings Ltd: Competitive Position 2011
Maxim's Caterers Ltd in Consumer Foodservice (hong Kong, China)
Strategic Direction
Key Facts
Summary 8 Maxim's Caterers Ltd: Key Facts
Summary 9 Maxim's Caterers Ltd: Operational Indicators
Company Background
Suppliers
Competitive Positioning
Summary 10 Maxim's Catering Ltd: Competitive Position 2011
Executive Summary
Record Visitor Arrivals Boost Consumer Foodservice
Minimum Wage Law Impacts Company Earnings
Consumer Foodservice Experiences Saturation While Inflation Slows Growth
Local Players Counter Saturation in Hong Kong by Growing in Mainland China
Companies Tackle Food Waste As Part of Csr
Key Trends and Developments
Record Visitor Arrivals in 2011 Boost Consumer Foodservice
Minimum Wage Law Impacts Company Earnings
Saturation of Consumer Foodservice and High Costs Slow Growth
Local Players Counter Domestic Saturation With Growth in Mainland China
Companies Tackle Food Waste As Part of Csr
Market Data
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: 2006-2011
Table 17 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2006-2011
Table 18 Consumer Foodservice by Independent Vs Chained Outlets: Units/Outlets 2011
Table 19 Consumer Foodservice by Eat in Vs Takeaway 2011
Table 20 Consumer Foodservice by Food Vs Drinks Split 2011
Table 21 Sales in Consumer Foodservice by Location 2006-2011
Table 22 Leading Chained Consumer Foodservice Brands by Number of Units 2011
Table 23 Chained Consumer Foodservice Company Shares 2007-2011
Table 24 Chained Consumer Foodservice Brand Shares 2008-2011
Table 25 Forecast Units, Transactions and Value Sales in Consumer Foodservice: 2011-2016
Table 26 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2011-2016
Appendix
Table 27 Consumer Expenditure on Consumer Foodservice 2006-2011
Operating Environment
Sources
Summary 11 Research Sources

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