Fast Food in South Africa

Euromonitor International, September 2012, Pages: 40

Operators are focussing on extending their day parts, ensuring that they have a greater opportunity for consumer spend throughout the day, and not just in the evenings. Breakfast is a big focus for leading players such as McDonald’s and KFC and both brands are offering breakfast promotions. At the end of the review period, McDonald’s offered a free coffee with the purchase of an Egg McMuffin for less than R15 and KFC offered cappuccinos for just R5 in order to draw customers into the store.

Euromonitor International's Fast Food in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Asian Fast Food, Bakery Products Fast Food, Burger Fast Food, Chained Fast Food, Chicken Fast Food, Convenience Stores Fast Food, Fast Casual Dining, Fish Fast Food, Ice Cream Fast Food, Independent Fast Food, Latin American Fast Food, Middle Eastern Fast Food, Other Fast Food, Pizza Fast Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Fast Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

FAST FOOD IN SOUTH AFRICA
Euromonitor International
September 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Fast Food by Category: Units/Outlets 2006-2011
Table 2 Fast Food by Category: Number of Transactions 2006-2011
Table 3 Fast Food by Category: Foodservice Value 2006-2011
Table 4 Fast Food by Category: % Units/Outlets Growth 2006-2011
Table 5 Fast Food by Category: % Transaction Growth 2006-2011
Table 6 Fast Food by Category: % Foodservice Value Growth 2006-2011
Table 7 Sales of Bakery Products Fast Food by Type 2008-2011
Table 8 Global Brand Owner Shares of Chained Fast Food 2007-2011
Table 9 Brand Shares of Chained Fast Food 2008-2011
Table 10 Forecast Sales in Fast Food by Category: Units/Outlets 2011-2016
Table 11 Forecast Sales in Fast Food by Category: Number of Transactions 2011-2016
Table 12 Forecast Sales in Fast Food by Category: Foodservice Value 2011-2016
Table 13 Forecast Sales in Fast Food by Category: % Units/Outlets Growth 2011-2016
Table 14 Forecast Sales in Fast Food by Category: % Transaction Growth 2011-2016
Table 15 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2011-2016
Famous Brands Ltd in Consumer Foodservice (south Africa)
Strategic Direction
Key Facts
Summary 1 Famous Brands Ltd: Key Facts
Summary 2 Famous Brands Ltd: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Famous Brands Ltd: Competitive Position 2011
Spur Corp Ltd in Consumer Foodservice (south Africa)
Strategic Direction
Key Facts
Summary 4 Spur Corp: Key Facts
Summary 5 Spur Corp: Operational Indicators
Company Background
Competitive Positioning
Summary 6 Spur Corp: Competitive Position 2011
Executive Summary
South African Consumer Foodservice Continues To Feel Impact of Recent Economic Downturn
South Africans Seek Value-for-money in 2011
Famous Brands Continue To Focus on Acquisitions in 2011
South African Consumer Foodservice Dominated by Independent Players
Steady Growth Forecast for South African Consumer Foodservice
Key Trends and Developments
Consumers Continue To Feel the Impact of the Recent Economic Recession
Convenience and Health Continue To Be Key Demands of Busy South Africans
Local Brands Continue To Dominate Consumer Foodservice Despite Increasing Presence of International Players
Leading Foodservice Franchises Focus on Consolidation and Acquisition in 2012
Leading Brands Increase Their Penetration Into South African Consumer Foodservice With Newer Smaller Format Stores
Market Data
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: 2006-2011
Table 17 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2006-2011
Table 18 Consumer Foodservice by Independent Vs Chained Outlets: Units/Outlets 2011
Table 19 Consumer Foodservice by Eat in Vs Takeaway 2011
Table 20 Consumer Foodservice by Food Vs Drinks Split 2011
Table 21 Sales in Consumer Foodservice by Location 2006-2011
Table 22 Leading Chained Consumer Foodservice Brands by Number of Units 2011
Table 23 Chained Consumer Foodservice Company Shares 2007-2011
Table 24 Chained Consumer Foodservice Brand Shares 2008-2011
Table 25 Forecast Units, Transactions and Value Sales in Consumer Foodservice: 2011-2016
Table 26 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2011-2016
Appendix
National Consumer Expenditure
Trade Association Statistics
Operating Environment
Franchising
Definitions
Sources
Summary 7 Research Sources

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