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Footwear in Hong Kong, China

Euromonitor International, Aug 2011, Pages: 24


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First-tier sports footwear brands Nike and adidas continued to be the mainstream of casual footwear, which significantly exceeds professional sports footwear. The two giant retailers also shifted their focus to innovative casual footwear, such as sneakers and trainers. Young consumers are fashion-conscious and eager to see new collections or footwear editions. Limited editions and endorsement from superstars can successfully attract consumers, as well as reduce their price-consciousness.

The Footwear in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Childrens' Footwear, Men's Footwear, Women's Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Footwear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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