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Video Games in Malaysia

  • ID: 1868756
  • January 2015
  • Region: Malaysia
  • 21 Pages
  • Euromonitor International

In 2013, players in video games continued to launch new games and new hardware to boost demand in video games. Grand Theft Auto V was one of the new video games launched in Malaysia during 2013, which can be played using PS3 and Xbox 360. This hugely popular console-exclusive game will also be available in a PC version during the first quarter of 2014.

The Video Games in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Digital Gaming, Video Games Hardware, Video Games Software.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Video Games market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

VIDEO GAMES IN MALAYSIA

January 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Video Games by Category: Value 2008-2013
Table 2 Sales of Video Games by Category: % Value Growth 2008-2013
Table 3 Sales of Video Games Software by Type: % Value Breakdown 2008-2013
Table 4 NBO Company Shares of Video Games: % Value 2009-2013
Table 5 LBN Brand Shares of Video Games: % Value 2010-2013
Table 6 NBO Company Shares of Video Games Hardware: % Value 2009-2013
Table 7 LBN Brand Shares of Video Games Hardware: % Value 2010-2013
Table 8 NBO Company Shares of Video Games Software: % Value 2009-2013
Table 9 LBN Brand Shares of Video Games Software: % Value 2010-2013
Table 10 NBO Company Shares of Digital Gaming: % Value 2009-2013
Table 11 LBN Brand Shares of Digital Gaming: % Value 2010-2013
Table 12 Distribution of Video Games by Format: % Value 2008-2013
Table 13 Distribution of Video Games Hardware by Format: % Value 2008-2013
Table 14 Distribution of Video Games Software by Format: % Value 2008-2013
Table 15 Forecast Sales of Video Games by Category: Value 2013-2018
Table 16 Forecast Sales of Video Games by Category: % Value Growth 2013-2018
Executive Summary
Slower Growth in Toys and Games During 2013
Increasing Number of Licensed Toys in Malaysia
International Players Dominate Toys and Games
Store-based Retailing Remains the Major Distribution Channel of Toys and Games
Optimistic Outlook for Toys and Games Over the Forecast Period
Key Trends and Developments
Socioeconomic Factors Affect Sales of Toys and Games
Seasonal Gifting Develops Further and Strengthens Demand
Licensed Toys Gaining Popularity
Market Data
Table 17 Sales of Toys and Games by Category: Value 2008-2013
Table 18 Sales of Toys and Games by Category: % Value Growth 2008-2013
Table 19 NBO Company Shares of Toys and Games: % Value 2009-2013
Table 20 LBN Brand Shares of Toys and Games: % Value 2010-2013
Table 21 Distribution of Toys and Games by Format: % Value 2008-2013
Table 22 Forecast Sales of Toys and Games by Category: Value 2013-2018
Table 23 Forecast Sales of Toys and Games by Category: % Value Growth 2013-2018
Sources
Summary 1 Research Sources

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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