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South Korea - Digital Economy 2011

Paul Budde Communication Pty Ltd, July 2011, Pages: 21


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The widespread adoption of the internet in South Korea coupled with the continued pace of development has resulted in an exciting digital economy. This report looks at various aspects of the digital economy in South Korea that support the drive to converged services. It includes statistics on e-commerce users and market size, e-banking and online trading; a review of e-entertainment and various e-services such as online shopping learning, gaming and music. The report also contains information on internet usage patterns and provides internet statistics and forecasts to 2016.
Key Developments:
Internet population penetration rate passes 75% and over 81.5% of households have internet access ; increased internet adoption by over 40, 50 and 60 age brackets; digital divide reduced to 15% for computer penetration; South Korea ranked 1st globally in the United Nations e-Government Survey in 2010 and is sharing its knowledge with other countries; government spending of US$2 billion over five years to 2016 to drive a full transition from textbooks to e-books.
Companies covered in this report include:
KT; LG Telecom; NHN; Nexon; NCsoft; Neowiz; CJ Internet; CyWorld; Naver; Daum; Google; Nate; Yahoo.




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