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Applica Incorporated: Company Profile and SWOT Analysis

iCD Research, Sep 2011, Pages: 10


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Synopsis
ICD Research's 'Applica Incorporated: Company Profile and SWOT Analysis' contains in depth information and data about the company and its operations. The profile contains a company overview, business description, SWOT analysis, key facts, information on products and services, details of locations and subsidiaries, plus information on key news events affecting the company.

Summary
This SWOT analysis and company profile is a crucial resource for industry executives and anyone looking to gain a better understanding of the company's business.

ICD Research's 'Applica Incorporated: Company Profile and SWOT Analysis' report utilizes a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format.

ICD Research strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.

Scope
- Examines and identifies key information and issues about Applica Incorporated for business intelligence requirements
- Studies and presents the company's strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported
- The profile also contains information on business operations, company history, major products and services, prospects, key competitors, key employees, locations and subsidiaries

Reasons To Buy
- Quickly enhance your understanding of the company
- Gain insight into the marketplace and a better understanding of internal and external factors which could impact the industry
- Increase business/sales activities by understanding your competitors’ businesses better
- Recognize potential partnerships and suppliers

Key Highlights
Applica Incorporated (Applica) is one of the leading marketers and distributors of a wide range of small household appliances in the US. The company through its operating subsidiary, Applica Consumer Products, Inc. is engaged in the marketing and distribution of home appliance products under licensed brand names such as Black & Decker, Breadman, George Foreman, Juiceman, Toastmaster and Russell Hobbs. Furthermore, it also offers specialty pet and personal products under LitterMaid and Clear2O brands. Applica’s products are sold across the world by mass merchandisers, specialty retailers and appliance distributors. In December 2007, Russell Hobbs, Inc. (formerly known as Salton, Inc.) and Applica combined their businesses through a merger, as a result of which Applica became a wholly-owned subsidiary of Russell Hobbs, Inc. Furthermore, in June 2010, as a result of definitive agreement between Russell Hobbs, Inc. and Spectrum Brands, Inc., Applica became a wholly owned subsidiary of Spectrum Brands. The company is headquartered in Miramar, Florida, the US.



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