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Mini Study on Value-Added Produce

Food Spectrum, LLC, March 2002, Pages: 66


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This 66-page condensed mini study focuses on the market and technologies for refrigerated value-added produce products. These products are defined as fresh fruits and vegetables that are washed, precut, and packaged for convenience, and merchandised in supermarket produce sections.
Product types include: bagged lettuce and salad greens; 'dry' bagged salads (primarily shredded cabbage and coleslaw salad components); other value-added vegetables such as bagged carrots, spinach, and broccoli; limited types of fully prepared vegetables, primarily cooked potato products; and fresh cut fruit products.
Information provided in this study includes:
- Food Spectrum's estimates of supermarket sales for all eight product categories included in the complete report, for the years 2000 through 2005
- Food Spectrum's estimates for prepackaged value-added fruits and vegetables, including products that packaged ('put up') at store level, for the years 2000 through 2005,
- estimates of the total retail and commercial foodservice market for value-added produce,
- InfoScan Review sales data from Information Resources, Inc. (IRI) of supermarket sales of prepackaged, fresh cut salads, as defined by IRI, for the years ending mid-June 1999 through 2001,
- shares of market held by leading competitors,
- the trends and factors affecting the market for bagged lettuce and value-added fruit and vegetable products, and
- the process and packaging technologies used in the manufacture of these products



Also available

Retail Prepared Refrigerated Foods: The Market and Technologies



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