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Mini Study on Pizza

Food Spectrum, LLC, March 2002, Pages: 52

This 52-page condensed mini study focuses on the market and technologies for refrigerated pizza products. This category is defined as: fully-prepared, ready-to-heat products, as well as ready-to-cook pizza kit dough and crust products, merchandised in both deli and meat departments.
Information provided in this study includes:

- Food Spectrum's estimates of supermarket sales for all eight product categories included in the complete report, for the years 2000 through 2005
- Food Spectrum's estimates for prepackaged, ready-to-heat pizza products, for the years 2000 through 2005,
- estimates of retail foodservice pizza sales,
- InfoScan Review sales data from Information Resources, Inc. (IRI) of supermarket sales of refrigerated pizza, pizza kit, dough, and crusts, as defined by IRI, for the years ending mid-June 1999 through 2001,
- shares of market held by leading competitors,
- the trends and factors affecting the market for prepackaged pizza products,
- trends affecting retail foodservice sales, and
- the process and packaging technologies used in the manufacture of these products.

Scope of This Study
The Market
The Total Market
- By Product Category
- Manufacturers' Brands Share of Total Market
Total Market Forecasts
- Fastest-Growing Categories
- Slower-Growing Categories
- Declining Categories
- Shifts in Supermarket Department Sales
- Ways in Which Market Growth Can Outpace These Forecasts
Sales of Prepackaged, Refrigerated Prepared Foods
- Current Market Structure
- Pizza, Pizza Dough, Crusts, and Kits
- Shares of Market Held by Major Competitors
Trends Affecting Prepackaged Pizza Sales
Trends in Retail Foodservice
The Technologies
Introduction
Formulation Hurdles
- Acidulants
- Water Activity Control
- Antimicrobial Agents
- Antioxidants
- Blanching
Thermal Hurdles
- Post Pasteurization
Non Thermal Hurdles
- Ultra High Pressure
- Irradiation
Packaging Hurdles
- Modified Atmosphere Packaging
- Clean Room
- Packaging Materials
- Active Packaging
Food Safety
- HACCP
- Temperature Control

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