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India Tourism Report Q4 2011
Business Monitor International, Sep 2011, Pages: 69
Business Monitor International's India Tourism Report provides industry professionals and strategists, corporate analysts, tourism associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on India's tourism industry.
Tourist Arrivals Grow Strongly In First Seven Months
Data released by the Indian Ministry of Tourism in August 2011 showed that the tourism industry continued to grow in the first seven months of the year, confirming a strong recovery from the downturn of 2008-2009. In July arrivals totalled 498,000, representing growth of 10.1% year-on-year (y-o-y). This level of growth was in line with trends across the rest of the year, with arrivals between January and July totalling 3.4mn, or growth of 10.8%.
While some of this growth is attributable to the Cricket World Cup in February 2011, BMI believe that it represents India’s return to pre-2008 levels of growth, which were generally more than 10%. We expect strong levels of growth to continue for the rest of the year, boding well for achievement of our arrivals forecast of 6.0mn. However, current global economic uncertainty may weigh on the industry towards the end of the year.
Focus On Uttar Pradesh
Uttar Pradesh is one of the five most popular states in India in terms of visitor arrivals, and is particularly key to domestic tourism. The state is located in northern India, bordering Nepal as well as states including Delhi and Rajasthan. While much of the tourism in Uttar Pradesh is focused on historical and sacred sites, the state also has a number of nature and wildlife sanctuaries. The state authorities are encouraging its development as an ecotourism destination as well, although this appears unlikely to become a major sector given the popularity of the Taj Mahal and related sites.
Air India Continues To Struggle
National carrier Air India is continuing to suffer, despite an uptick in passenger traffic. The Civil Aviation Minister revealed in August that the airline has outstanding loans of US$9.5bn. A measure of the airline’s problems is that it was unable to pay its fuel bills in May, forcing it to cancel some flights after suppliers cut off deliveries. As a result, the government agreed in August to extend the airline’s credit payment period to three months, which will relieve some of the pressure, However, the carrier’s financial situation appears to be worsening, despite government support which may lead its ongoing restructuring plan to institute yet deeper cuts.
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