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Viewing report
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Organizational Adoption Models for Early ASP Technology Stages. Edition No. 1
VDM Publishing House, April 2008, Pages: 248
Application Service Providing (ASP) is a recently emerged software delivery model under
which an Application Service Provider hosts, manages and delivers software as a service to
customers via the Internet or a private network. Customers who are
unsure about the value of ASP and their demands may be reluctant to commit to
ASP contracts.
The underlying research identifies determinants influencing adoption intentions in the early
technology stages of ASP within electric utilities. The theoretical framework is based on the
findings of studies from van Everdingen and Frambach and is
adapted from Rogers work on the diffusion of innovations. The tested model includes
characteristics of the innovation, such as relative (dis-) advantage of ASP, as well as
characteristics of the environment, the adopting company and importance of social influence.
After a broad qualitative study a quantitative web-based survey was employed.
All constructs rank high in measurement quality and the overall model reveals food for an
improved conception of ASP as well as managerial practices.
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