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Viewing report
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E-business Planning and Decision-Making Processes. Edition No. 1
VDM Publishing House, Aug 2008, Pages: 256
The purpose of this research project was to design
and conduct a case study utilizing qualitative and
exploratory methods on how successful medium sized
companies conduct and manage their planning and
decision-making processes when embarking upon e-
business strategy. An exploration of how well the e-
strategy was communicated and worked with
collaboratively among stakeholders in the e-
community was discovered as well as understanding
and identifying key business drivers for the e-
environment. Information collected from the company
participants (executives, mid-level and front-line
management, and subordinates) were separated and
coded for common themes to be compared with
scholarly literature. The goal was to obtain new
data that can better prepare current and future e-
company executives in choosing and implementing the
most effective e-model for business relative to
their e-business strategy.
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