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Social Responsibility of SMMEs in Rural Communities. Edition No. 1

  • ID: 1905587
  • October 2008
  • 276 Pages
  • VDM Publishing House
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Compared to the West, Africa appears ignored in the
SMME/Business Social Responsibility (BSR) research.
This would suggest that BSR is not taken seriously by
African SMMEs. This book debunks this myth by
providing empirical evidence to the contrary. The
book suggests that BSR is very much alive among
African SMMEs. The book fills a void in the BSR
literature by providing a sound framework and
measurement instrument for addressing BSR among SMMEs
in the African context. Academics and students will
find it useful in their research efforts. Local
owners/managers of SMMEs and foreign SMMEs wanting to
do business in Africa will find the book useful in
benchmarking their social responsibility activities.
The book can assist consumers, businesses, NGO’s, and
society at large in distinguishing credible socially
responsible SMMEs from those that are not. Policy
makers in Africa will also find the book very useful
in formulating BSR policy for SMMEs.

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Mrs WL Dzansi; MPA; BEd. Hons; part-time Lecturer in Human
Resource Management, Economics, & Entrepreneurship at the Central
University of Technology, Bloemfontein, South Africa - Dr DY
Dzansi: PhD; MBA; MA; Senior Lecturer in entrepreneurship,
strategic management

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Note: Product cover images may vary from those shown


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