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Play and Pay. Edition No. 1
Description:
Student-athletes are an integral part of all
universities successes during their time as a
student. However, once they graduate they are often
asked to financially contribute back to their alma
mater in a variety of ways. This work takes a
closer look at how former student-athletes at the
University of North Carolina financially contributed
to university and departmental fundraising efforts,
and to athletics specifically, and why they give in
such a manner. Strategies will be discussed to
improve communication and fundraising efforts with
this group, as a strong relationship between
universities and former student-athletes is
beneficial to all parties involved.
universities successes during their time as a
student. However, once they graduate they are often
asked to financially contribute back to their alma
mater in a variety of ways. This work takes a
closer look at how former student-athletes at the
University of North Carolina financially contributed
to university and departmental fundraising efforts,
and to athletics specifically, and why they give in
such a manner. Strategies will be discussed to
improve communication and fundraising efforts with
this group, as a strong relationship between
universities and former student-athletes is
beneficial to all parties involved.
Author
Ryan, Jones.
Ryan Jones is an athletics fundraiser, with a Bachelor's of
Science from the University of South Carolina and a Master's of
Arts from the University of North Carolina. He is a member of
the National Association of Collegiate Directors of Athletics
(NACDA). Jones is a native of Hendersonville, North Carolina.
Ryan Jones is an athletics fundraiser, with a Bachelor's of
Science from the University of South Carolina and a Master's of
Arts from the University of North Carolina. He is a member of
the National Association of Collegiate Directors of Athletics
(NACDA). Jones is a native of Hendersonville, North Carolina.
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