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Constructing Animal Rights as a Social Threat. Edition No. 1
VDM Publishing House, Feb 2009, Pages: 232
Since the mid-1970s, the U.S. animal rights movement
has grown in size and influence, all the while,
impacting animal use industries, consumers, business
practices, the law, and the nation’s consciousness.
This book explores the response of animal use
stakeholders and their supporters to this growing and
persistent threat by examining the claims they have
made in the New York Times and in Congressional
hearings. The resulting analysis sheds light on the
variety of claims and rhetorical strategies they have
used not only to defend and preserve the status quo
as it concerns animal use, but also to construct for
the nation an image of the animal rights movement as
a social problem necessitating social control. This
timely study will be of interest not only to those
with an interest in animal rights, but also to
scholars of social movements and countermovements,
social problems, and social threat-social control theory.
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