|
|
 |
|
Viewing report
|
|
|
|
For-Profit Organizations For Social Change. Edition No. 1
VDM Publishing House, March 2009, Pages: 144
Corporate philanthropy is an attempt by for-profit
organizations to improve social conditions, and over
time, this activity is ubiquitous with a firm’s
financial performance and long-term goals. A
for-profit organization’s involvement in seemingly
non-profit activities is, therefore, of significant
interest for research. This study examines the
decision-making process pertaining to the selection
of nonprofit organizations for support. By applying
case study methodology and through in-depth
interviews of executives from corporations based in
the North Texas region, the researcher studies the
motivations for and the influences on giving
decisions. While examining current philanthropic
trends, the study is also prescriptive in terms of
how nonprofits can better compete for limited funding
opportunities. The study provides significant lessons
for nonprofit managers and boards, intermediary
organizations, research scholars and practitioners
interested in philanthropic decision making and
nonprofits.
|
|
|
|
