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Chinese Print Media in NZ present ideas of Chinese Cultural Identity. Edition No. 1

VDM Publishing House, April 2009, Pages: 100


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This thesis is a study of the free newspapers that
form a significant part of the media consumed by
Chinese people in New Zealand. In it I examine how
these newspapers reflect and portray ideas of
identity . Little work has been done on Chinese print
media in New Zealand and the free newspapers have
often been regarded as ephemeral and of little
interest to media scholars. However, in this thesis I
argue that they offer insights into the experiences
and attitudes of the Chinese people in New Zealand
both those who have been settled here for many years
and also more recent immigrants. This study is
intended to show how these varied newspapers reflect
ideas about cultural identity in a diasporic setting.
Two case studies are used to examine and elaborate
the idea of how the Chinese print media in NZ present
Chinese cultural identity. Chinese readers pick up
the newspapers to read and discuss various
controversial stories. People argue about important
questions such as “who we are” and “what is our
identity”. By studying these newspapers, we can gain
insights into how the Chinese cultural identity is
transformed by the experience of immigration.



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