Ear Care in Belarus

Euromonitor International, April 2012, Pages: 29

Ear care had current retail value growth of 68% in 2011, with sales reaching BYR2.4 billion. As in eye care, consumers suffering from ear ailments typically preferred to seek advice from a doctor instead of self-medicating, with doctors often recommending more expensive but more effective remedies with fewer side effects. The fact that consumers typically use Rx medication to treat ear care problems hampered the potential growth for OTC ear care. The majority of consumers of ear care products...

The Ear Care in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: <|Products|>

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Ear Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

EAR CARE IN BELARUS
Euromonitor International
April 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ear Care: Value 2006-2011
Table 2 Sales of Ear Care: % Value Growth 2006-2011
Table 3 Ear Care Company Shares 2007-2011
Table 4 Ear Care Brand Shares 2008-2011
Table 5 Forecast Sales of Ear Care: Value 2011-2016
Table 6 Forecast Sales of Ear Care: % Value Growth 2011-2016
Belmedpreparaty Rup in Consumer Health (belarus)
Strategic Direction
Key Facts
Summary 1 Belmedpreparaty RUP: Key Facts
Summary 2 Belmedpreparaty RUP: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Belmedpreparaty RUP: Competitive Position 2011
Borisov Medical Preparations Plant Oao in Consumer Health (belarus)
Strategic Direction
Key Facts
Summary 4 Borisov Medical Preparations Plant OAO: Key Facts
Summary 5 Borisov Medical Preparations Plant OAO: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Borisov Medical Preparations Plant OAO: Competitive Position 2011
Executive Summary
High Value Growth Due To Currency Crisis
Key Market Trend Is Consumption of Economy Products
Crisis Is An Opportunity for Local Players
Government Regulation of Pharmaceutical Industry
Ambitious Plans for the Future
Key Trends and Developments
Strengthening of Local Manufacturers
Strong Government Involvement Remains in Consumer Health
Customs Union As Additional Market Opportunity
Social Orientation of Belarusian Healthcare System
Health and Wellness Trend Slows Down During the Crisis
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 14 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010
Table 15 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Generics
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Summary 7 OTC Healthcare Switches 2011
Sources
Summary 8 Research Sources

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