Women's Outerwear in Colombia

Women’s outwear had slow growth in 2011 after strong growth in 2010 of 11%. Local companies led but international brands such as Zara and Mango continued to maintain their market position. Local players responded to the challenges of competition by being more dynamic in their product offerings, which are noted for their quality, contemporary designs and innovation. The image of brands such as Gef was revised and the range of products was expanded, especially in casual trousers and jeans.

Euromonitor International's Women's Outerwear in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Women's Jeans, Women's Outerwear (Excl Jeans).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Women's Outerwear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

WOMEN'S OUTERWEAR IN COLOMBIA
Euromonitor International
July 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Women's Outerwear: Volume 2006-2011
Table 2 Sales of Women's Outerwear: Value 2006-2011
Table 3 Sales of Women's Outerwear: % Volume Growth 2006-2011
Table 4 Sales of Women's Outerwear: % Value Growth 2006-2011
Table 5 Women's Outerwear Company Shares 2007-2011
Table 6 Women's Outerwear Brand Shares 2008-2011
Table 7 Sales of Women's Outerwear by Distribution Format: % Analysis 2006-2011
Table 8 Forecast Sales of Women's Outerwear: Volume 2011-2016
Table 9 Forecast Sales of Women's Outerwear: Value 2011-2016
Table 10 Forecast Sales of Women's Outerwear: % Volume Growth 2011-2016
Table 11 Forecast Sales of Women's Outerwear: % Value Growth 2011-2016
Table 12 Apparel Size Chart for Women: Zara
Table 13 Apparel Size Chart for Women: Levi's
Adidas Colombia Ltda in Apparel (colombia)
Strategic Direction
Key Facts
Summary 1 adidas Colombia Ltda: Key Facts
Summary 2 adidas Colombia Ltda: Operational Indicators
Company Background
Competitive Positioning
Summary 3 adidas Colombia Ltda: Competitive Position 2011
Internet Strategy
Cctex Sas in Apparel (colombia)
Strategic Direction
Key Facts
Summary 4 CCTex SAS: Key Facts
Company Background
Production
Competitive Positioning
Summary 5 CCTex SAS: Competitive Position 2011
Internet Strategy
Confecciones Leonisa SA in Apparel (colombia)
Strategic Direction
Key Facts
Summary 6 Confecciones Leonisa SA: Key Facts
Summary 7 Confecciones Leonisa SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 8 Confecciones Leonisa SA: Competitive Position 2011
Internet Strategy
Crystal Vestimundo Grupo in Apparel (colombia)
Strategic Direction
Key Facts
Summary 9 Crystal Vestimundo Grupo: Key Facts
Summary 10 Crystal Vestimundo Grupo: Operational Indicators
Company Background
Chart 1 Gef Medellin
Production
Competitive Positioning
Summary 11 Crystal Vestimundo Grupo: Competitive Position 2011
Internet Strategy
D-porte Sas in Apparel (colombia)
Strategic Direction
Key Facts
Summary 12 D-porte SAS: Key Facts
Company Background
Production
Competitive Positioning
Summary 13 D-porte SAS: Competitive Position 2011
Internet Strategy
Manufacturas Eliot SA in Apparel (colombia)
Strategic Direction
Key Facts
Summary 14 Manufacturas Eliot SA: Key Facts
Summary 15 Manufacturas Eliot SA: Operational Indicators
Company Background
Chart 2 Manufacturas Eliot: Pat Primo, Mr. Pat Primo, Yucca, Bogota
Chart 3 Manufacturas Eliot: Pat Primo, Mr. Pat Primo, Yucca, Bogota
Production
Competitive Positioning
Summary 16 Manufacturas Eliot SA: Competitive Position 2011
Internet Strategy
Texmoda SA in Apparel (colombia)
Strategic Direction
Key Facts
Summary 17 Texmoda SA: Key Facts
Summary 18 Crystal Vestimundo Grupo: Operational Indicators
Company Background
Chart 4 Inditex SA: Zara in Bogota
Production
Competitive Positioning
Summary 19 Texmoda SA: Competitive Position 2011
Internet Strategy
Executive Summary
2011 Is A Slow Year for Apparel in Colombia
Colombian Consumers Demand Quality
Local Companies Are Forced To Evolve
New Opportunities for Apparel
New Treats Bring New Competition for Colombian Products
Key Trends and Developments
Colombian Apparel Continues To Expand
New Opportunities for Colombian Apparel
Trend in Prices To Remain Steady Over the Forecast Period
Sporting Events Fuel Demand for Sports Apparel
Internet Retailing Thrives
Market Data
Table 14 Sales of Apparel by Category: Volume 2006-2011
Table 15 Sales of Apparel by Category: Value 2006-2011
Table 16 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 17 Sales of Apparel by Category: % Value Growth 2006-2011
Table 18 Apparel Company Shares 2007-2011
Table 19 Apparel Brand Shares 2008-2011
Table 20 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 21 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 22 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 23 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 24 Forecast Sales of Apparel by Category: Value 2011-2016
Table 25 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 26 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 20 Research Sources

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