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World Digital Economy - Mass Adoption of E-Commerce and M-Commerce Channels
Paul Budde Communication Pty Ltd, Oct 2011, Pages: 168
This annual report (4th Edition) offers a wealth of information on the global e-commerce and m-commerce sectors. The report includes analyses, statistics and trends and explores the impact of developments such as social media, cloud computing, the Internet of Things and digital advertising. It highlights some of the key digital media leaders participating in this industry such as Google, Facebook, Apple, Amazon, eBay and PayPal.
The report provides valuable insight into the key trends occurring worldwide and unique case studies from around the world, written by BuddeComm's Senior Analysts.
Subjects covered include:
- The Dynamic Digital Economy;
- E-Commerce and M-Commerce Key Global Trends and Statistics;
- E-Commerce and Online Entertainment;
- E-Commerce and Social Media including the Social Enterprise;
- Digital Media Advertising;
- The Internet of Things (IoT);
- Cloud Computing;
- Case studies from around the world.
Researchers:
Kylie Wansink, Paul Budde, Lawrence Baker, Lucia Bibolini, Peter Evans, Lisa Hulme-Jones, Paul Kwon, Henry Lancaster, Peter Lange, Stephen McNamara
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