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Fragrances in Hair Care in South Korea

Euromonitor International, Sep 2011, Pages: 30


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Fragrance ingredient volumes in hair care are increasing slowly driven by the sales growth of shampoos and conditioners. Natural ingredients and complementary natural aromas are increasingly used in hair care products. As function is regarded as a key element for hair care, fragrance is used to emphasise the presence of natural ingredients in the products. Although soft floral and fresh variants have the major share in hair care, aromas of oriental herbs are being increasingly used.

Euromonitor International’s Fragrances in Hair Care in South Korea country reports offer a comprehensive overview of the flavour and fragrance markets, giving specific consideration to the unique market conditions of each focal country. It highlights the major drivers behind flavour and fragrance supply and demand and provides detailed analysis of individual flavours and fragrances and the product categories they are used in. It also examine national prospects, highlighting opportunities and challenges for flavour and fragrance usage

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Food/Beverage Flavours market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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