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Video Games in Chile
Euromonitor International, Sep 2011, Pages: 21
Rapid retail value growth of 49% in 2010 was mainly due to the improving Chilean economy. 2010 was a year of recovery following the decline in GDP in 2009, when video game retail value sales stagnated. The decrease in prices due to the appreciation of the Chilean peso and the recovery of GDP growth rates to pre-crisis levels fuelled demand amongst consumers.
The Video Games in Chile report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Video Games market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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