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Retail in Romania 2011

PMR Ltd, Oct 2011, Pages: 165


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Retail in Romania 2011, Market analysis and development forecasts for 2011-2013, explores the implications of the recent economic downturn upon the most active segments of the retail market. This fourth edition report tracks the history of market developments for the past five years, provides comprehensive data and analysis with regard to the current status of Romanian retail and macroeconomic background essential to the formulation of accurate forecasts.

In addition to demographics, the report analyses consumer buying habits, power and trends, with a view toward market recovery and growth in the period to 2013. Each of the major segments - grocery, DIY, consumer electronics, clothing and footwear – are treated individually to determine status and predict the recovery process most accurately. It evaluates overall market characteristics such as value and structure and examines the leading retail chains in terms of size, market penetration and market share.

Focus on the future is an integral part of Retail in Romania 2011. Once the report answers reader questions about the extent of damage to each segment caused by the economic downturns, it proceeds to address the issues of resurgence – duration, intervening factors such as changing prices and prospects for full recovery. It engages in informed speculation about the identities of companies poised to enter the market and indicates areas of growing opportunity for both domestic and international market participants.

Past, present and future data, trends and development forecasts are clarified by presentation for easy reference in a wide collection of graphic formats. Retail in Romania 2011, Market analysis and development forecasts for 2011-2013 gathers all pertinent data on this complex market during complex times into one convenient document that and makes perfect sense of current conditions while pointing out the best prospects for development as the recovery progresses.



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