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Local Phone Service Customer Satisfaction Study: Small and Medium Sized Businesses

Primary Research Group, Jan 2002


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This study examines the level of customer satisfaction that small and medium sized businesses have with their local phone service.

The study breaks out levels of customer satisfaction using quantitative scales common in customer satisfaction research.

Customer satisfaction data is broken out by industry, geographic region, company size, amount of monthly long distance spending, extent of internet usage and other criteria.

The data helps marketers of local phone service to focus on those companies most likely to switch suppliers.



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