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Fairness Cream Market in India 2011 Product Image

Fairness Cream Market in India 2011

  • Published: October 2011
  • Region: India
  • 43 Pages
  • Netscribes (India) Pvt Ltd

The fairness cream market in India is driven by not only growth in the women’s sector but also growth in the male grooming segment. Due to the rise in disposable income and enhanced awareness with the help of larger penetration of media, fairness cream in India is experiencing stronger demand. Due to the increase in organized retailing and trends towards tapping untapped potential of men’s segment, Indian fairness cream market is poised for further growth.

The report begins with an overview of the skin care industry in India giving its market size and growth as well as a clear segmentation on the types of products that constitute this sector. This is followed by an overview of fairness cream market describing the market and includes information regarding market size and growth. Segmentation in the market in terms of types of fairness cream-based products has been provided. A clear indication of percentage break-up in terms of segments based on women’s and men’s market along with its size and growth has also been highlighted. Additionally, distribution channels adopted by the players are highlighted.

The section on EXIM provides an overview to the READ MORE >

Page 1: Executive summary
Market Overview

Page 2: Skincare Market – Overview, Market Size & Growth (2010 – 2012e), Market Segmentation (2010)

Page 3: Fairness Cream Market – Overview, Market Size & Growth (2010 – 2012e), Segmentation (2010)

Page 4: Women’s Market – Market Size & Growth (2010 – 2012e), Men’s Market – Market Size & Growth (2010 – 2012e)

Page 5: Distribution Channels
Import Export

Page 6: Fairness Cream Market – Imports (value) (2007-08 – 2010-11), Segmentation – Country-wise (value) and (volume) (2010-11)

Page 7: Fairness Cream Market – Exports (value) (2007-08 – 2010-11), Segmentation – Country- wise (value) and (volume) (2010-11)
Social Media Insights

Page 8: Source Distribution, Source Distribution by Tonality

Page 9: Topics of Discussion, Topics of Discussion by Tonality

Page 10: Analysis of Customer Experience

Page 11: Sentiment Analysis, Overall Tonality (percentage)
Drivers & Challenges

Page 12: Summary

Page 13-17: Drivers

Page 18-19: Challenges
Trends

Page 20: Summary

Page 21-23: Key Trends
Competition

Page 24: Competition – Summary

Page 25: Competition – Overview, Market Share (2010)

Page 26: Social Media – Market Share by Share of Voice (2011 – Jan to Sep)

Page 27: Brand-wise Sentiment Analysis, Brand-wise Tonality

Page 28-30: Product Matrix

Page 31-42: Profile of Major Players – Corporate Information, Financials and Business Highlights
Strategic Recommendations

Page 43: Strategic Recommendations

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