Dairy in Germany - Industry and Country Analysis
MarketLine, August 2011, Pages: 61
Project Synopsis:
Dairy in Germany – Industry and Country Analysis provides five forces Industry analysis, along with PESTLE country analysis of Germany. This report concludes with profiles of the leading companies in the German dairy market.
Project Description:
Includes market value/volume, geographical segmentation, and five forces (buyer power, supplier power, new entrants, substitutes, and rivalry) analysis of the Dairy Industry in Germany. The PESTLE analysis section analyzes the current challenges, future prospects and risks across political, economic, social, technological, legal and environmental areas of the country.
Scope:
- Contains data on market value, volume and/or segmentation for Dairy in Germany.
- Incorporates in-depth five forces competitive environment analysis.
- analyzes the political, economic, social, technological, legal and environmental (PESTLE) structure of Germany.
- The leading companies are identified with supporting key financial metrics (where available)
Market Definition:
The dairy market consists of retail sales of cheese, chilled desserts, cream, fromage frais, milk, spreadable fats and yogurt. Any currency conversions used in the creation of this report have been calculated using 2009 annual average exchange rates.
Highlights:
The German dairy market generated total revenues of $24.2 billion in 2009, representing a compound annual growth rate (CAGR) of 1.4% for the period spanning 2005-2009.
Cheese sales proved the most lucrative for the German dairy market in 2009, generating total revenues of $7.7 billion, equivalent to 31.6% of the market's overall value.
The performance of the market is forecast to accelerate, with an anticipated CAGR of 1.7% for the five-year period 2009-2014, which is expected to drive the market to a value of $26.3 billion by the end of 2014.
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TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
INTRODUCTION 3
Market definition 3
Research highlights 3
DAIRY IN GERMANY: MARKET OVERVIEW 8
Market analysis 8
Market Value, 2005–09 9
Market value forecast, 2009–14 10
Market Segmentation by Category 11
Market Segmentation by Geography 12
Market Distribution 13
DAIRY IN GERMANY: FIVE FORCES ANALYSIS 14
Summary 14
Buyer power 15
Supplier power 16
New entrants 17
Substitutes 18
Rivalry 19
DAIRY IN GERMANY: PESTLE ANALYSIS 20
Summary 20
Political analysis 22
Economic analysis 27
Social analysis 32
Technological analysis 36
Legal analysis 42
Environmental analysis 47
DAIRY IN GERMANY: LEADING COMPANIES 51
Market Share 51
FrieslandCampina 52
Muller Group 55
Nordmilch eG 57
APPENDIX 59
Methodology 59
ABOUT DATAMONITOR 61
Premium Reports 61
Summary Reports 61
Datamonitor consulting 61
LIST OF TABLES
Table 1: Germany dairy market value: $ million, 2005–09 9
Table 2: Germany dairy market value forecast: $ million, 2009–14 10
Table 3: Germany dairy market segmentation I:% share, by value, 2009 11
Table 4: Germany dairy market segmentation II: % share, by value, 2009 12
Table 5: Germany dairy market distribution: % share, by value, 2009 13
Table 6: Analysis of Germany’s political landscape 22
Table 7: Analysis of Germany’s economy 27
Table 8: Analysis of Germany’s social system 32
Table 9: Analysis of Germany’s technological landscape 36
Table 10: Analysis of Germany’s legal landscape 42
Table 11: Analysis of Germany’s environmental landscape 47
Table 12: Germany dairy market share: % share, by value, 2009 51
Table 13: FrieslandCampina: key facts 52
Table 14: Muller Group: key facts 55
Table 15: Nordmilch eG: key facts 57
LIST OF FIGURES
Figure 1: Germany dairy market value: $ million, 2005–09 9
Figure 2: Germany dairy market value forecast: $ million, 2009–14 10
Figure 3: Germany dairy market segmentation I:% share, by value, 2009 11
Figure 4: Germany dairy market segmentation II: % share, by value, 2009 12
Figure 5: Germany dairy market distribution: % share, by value, 2009 13
Figure 6: Forces driving competition in the dairy market in Germany, 2009 14
Figure 7: Drivers of buyer power in the dairy market in Germany, 2009 15
Figure 8: Drivers of supplier power in the dairy market in Germany, 2009 16
Figure 9: Factors influencing the likelihood of new entrants in the dairy market in Germany, 2009 17
Figure 10: Factors influencing the threat of substitutes in the dairy market in Germany, 2009 18
Figure 11: Drivers of degree of rivalry in the dairy market in Germany, 2009 19
Figure 12: Germany dairy market share: % share, by value, 2009 51
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