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Video Game Software Publishing in the US
IBISWorld, December 2012, Pages: 42
Well played: Publishing will take off, with blockbuster releases appealing to a larger audience
Video Game Software Publishing in the US
Gaming on
Despite a drop in disposable income and other adverse changes in the economy, video game software publishers have experienced strong sales over the five years to 2011. By increasing their investment in marketing and building hype about new releases, demand has risen. Over the next five years, revenue will likely continue rising, with publishers adapting their games to new technologies and consoles.
This industry includes establishments that primarily publish video game software. These establishments carry out operations necessary for producing and distributing video games, including design, documentation, installation and support services. These firms may design, develop and publish games, or they may solely be involved in publishing.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources
INDUSTRY AT A GLANCE
INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle
PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations
COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization
MAJOR COMPANIES
OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance
KEY STATISTICS
Industry Data
Annual Change
Key Ratios
JARGON & GLOSSARY
MAJOR COMPANIES.
Nintendo Co. Ltd.
Electronic Arts Inc.
Activision Blizzard Inc.
Microsoft Corporation
Sony Corporation
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