Video Game Software Publishing in the US - Industry Market Research Report

Next round: Industry revenue is forecast to continue growing as blockbuster releases keep video game sales high

The popularity of smartphone video games and established game franchises has boosted industry revenue over the five years to 2019. The growing number of mobile internet and broadband connections, coupled with direct marketing to gamers via internet-connected consoles, has facilitated a rise in direct game downloads. As publishers adapt their products to a greater variety of technologies, such as smartphones, streaming gaming services and interconnected TVs, video games will appeal to an even greater audience. Industry revenue is forecast to continue growing as new platforms, blockbuster releases and rereleases of previous hits keep video game sales high, while consumers continue to benefit from increasing disposable income.

Companies in this industry primarily publish video game software. These companies produce and distribute video games, including design, documentation, installation and support services. Operators may design, develop and publish games, or may solely be involved in publishing. Industry operations also include the sale of in-game software add-ons and other downloadable content, as well as in-game advertising.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

Table of Contents

About this Industry

• Industry Definition
• Main Activities
• Similar Industries
• Additional Resources

Industry at a Glance

Industry Performance

• Executive Summary
• Key External Drivers
• Current Performance
• Industry Outlook
• Industry Life Cycle

Products & Markets

• Supply Chain
• Products & Services
• Demand Determinants
• Major Markets
• International Trade
• Business Locations

Competitive Landscape

• Market Share Concentration
• Key Success Factors
• Cost Structure Benchmarks
• Basis of Competition
• Barriers to Entry
• Industry Globalization

Major Companies

Operating Conditions

• Capital Intensity
• Technology & Systems
• Revenue Volatility
• Regulation & Policy
• Industry Assistance

Key Statistics

• Industry Data
• Annual Change
• Key Ratios

Jargon & Glossary