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Nigeria Country & Town Report Product Image

Nigeria Country & Town Report

  • Published: July 2014
  • Region: Nigeria
  • PureData

This is an entry level product which provides users with commercial intelligence on markets and industry in a particular country, plus market, financial and industry data on each of the Towns and Cities in the country. There are a large number of towns covered in these report for which overall market data is provided. Detailed market and product data is given for End User significant towns and for End User significant Product Launch towns. Detailed financial data is given for commercially significant towns and for commercially significant Product Launch towns.

These reports are formatted to give both a narrative description of the various matters covered as well as provide readers with the ability to directly use the Chapters (via Microsoft Word or compatible word processors) to produce their own reports and documentation. Experienced users will be able to use the spreadsheet and databases to generate highly detailed narrative reports, charts and graphics - as well as sophisticated business and commercial forecasts and models. The databases are provided in both Excel spreadsheets and an Access database. Explanatory notes are provided as word processor documents or in PDF formats. READ MORE >

The Nigeria Country & Town Market Report has the following 63 chapters, plus thousands of Excel Spreadsheets & Access Databases.

1. Administration

2. Advertising

3. Buyers – Commercial Operations

4. Buyers – Competitors

5. Buyers – Major City

6. Buyers – Products

7. Buyers – Trade Cell

8. Competitive Industry Analysis

9. Competitor Analysis

10. Country Focus

11. Distribution

12. Financial - Business Decision Scenarios

13. Financial - Capital Costs Financial Scenarios

14. Financial - Cashflow Option Scenarios

15. Financial - Cost Structure Scenarios

16. Financial - Historic Industry Balance Sheet

17. Financial - Historic Marketing Costs & Margins

18. Financial - Investment + Cost Reduction Scenarios

19. Financial - Market Climate Scenarios

20. Financial – Marketing Costs

21. Financial - Marketing Expenditure Scenarios

22. Financial – Marketing Margins

23. Financial - Strategic Options Scenarios

24. Financial - Survival Scenarios

25. Financial - Tactical Options Scenarios

26. Geographic Data

27. Industry - Norms

28. Major City Market Analysis

29. Market Capital Access Scenarios

30. Market Cashflow Scenarios

31. Market Economic Climate Scenarios

32. Market Investment + Costs Scenarios

33. Market Marketing Expenditure Scenarios

34. Market Risk Scenarios

35. Market Strategic Option Scenarios

36. Market Survival Option Scenarios

37. Market Tactical Option Scenarios

38. Marketing Expenditure -V- Market Share

39. Marketing Strategy Development

40. Markets

41. Operational Analysis

42. Overseas Development

43. Personnel Management

44. Physical Distribution + Customer Handling

45. Pricing

46. Process + Order Handling

47. Product Analysis

48. Product Development

49. Product Marketing Factors

50. Product Mix

51. Product Summary

52. Profit Risk Scenarios

53. Promotional Mix

54. Salesforce Decisions

55. Sales Promotion

56. Surveys

57. Targets - Product + Market

58. Technology

59. Trade Cell Analysis

60. Urban Competition

61. Towns - Financial

62. Towns - Industry

63. Towns - Market

Note: Product cover images may vary from those shown

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