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Malaysian Airline System Berhad - SWOT Analysis

MarketLine, July 2011, Pages: 39


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Malaysian Airline System Berhad - SWOT Analysis company profile is the essential source for top-level company data and information. Malaysian Airline System Berhad - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Malaysian Airline System (or the group or MAS) is principally engaged in the business of air transportation and the provision of related services. Apart from airline services, the group is also involved in cargo and maintenance services. It is headquartered in Subang, Malaysia and employs 20,000 people. The group recorded revenues of MYR12,980.4 million ($4,022.6 million) in the financial year ended December 2010 (FY2010), an increase of 14.5% over FY2009. The operating loss of the group was MYR343.3 million ($106.4 million) in FY2010, compared to an operating loss of MYR879.4 million ($272.5 million) in FY2009. The net profit was MYR234.5 million ($72.7 million) in FY2010, a decrease of 54.9% compared to FY2009.

Scope of the Report

- Provides all the crucial information on Malaysian Airline System Berhad required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Malaysian Airline System Berhad in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Malaysian Airline System Berhad
-Data is supplemented with details on Malaysian Airline System Berhad history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Malaysian Airline System Berhad

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Understand prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available



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