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British Sky Broadcasting Group plc - SWOT Analysis

MarketLine, April 2012, Pages: 31


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British Sky Broadcasting Group plc - SWOT Analysis company profile is the essential source for top-level company data and information. British Sky Broadcasting Group plc - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

British Sky Broadcasting Group (BSkyB or “the company”) is a channel provider, a distributor of television services and a direct to home (satellite) platform service provider. The company operates in the UK and Ireland. BSkyB is headquartered in Middlesex, England and employed about 16,006 people during FY2011. The company recorded revenues of £6,597 million ($10,496.4 million) during the financial year ended June 2011 (FY2011), an increase of 15.6% over FY2010. The operating profit of the company was £1,073 million ($1,707.2 million) in FY2011, a decrease of 3.6% compared to FY2010. The net profit was £810 million ($1,288.8 million) in FY2011, a decrease of 7.7% compared to FY2010. -BSkyB’s fiscal year ends on the Sunday nearest to 30th June in each year. In fiscal 2011, this date was July 3, 2011.

Scope of the Report

- Provides all the crucial information on British Sky Broadcasting Group plc required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting British Sky Broadcasting Group plc in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of British Sky Broadcasting Group plc
-Data is supplemented with details on British Sky Broadcasting Group plc history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from British Sky Broadcasting Group plc

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Understand prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available



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