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South Africa Segment Report: Adult Segment 26-35 Years

Analytix Business Intelligence, Oct 2011, Pages: 84


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This report examines the 26-35 year-old adult segment of the South African market and is mostly based on an annual consumer survey among a nationally representative sample of more than 25,000 people - All Media and Products Survey conducted by the South African Advertising Research Foundation.
 
Some of the key questions the report will help you to answer are:
 
- Who are 26-35 year-olds? e.g. age, gender, affluence, life-stage, geographics
- How do you engage with them? e.g. lifestyle, internet, sports, music interests
- What media do you use to communicate to them? e.g. TV, radio, newspapers, magazines
- What are the important consumer trends that should be included in your business strategy?
 
It provides a comprehensive profile of the entire 26-35 year-old segment, as well as a detailed segmentation according to gender and affluence (LSM 1-4, 5-7 and 8-10) making it the perfect reference report for anyone who wants to understand this segment of the market.

Why purchase this market research report?
 
- The report focuses on consumer-based intelligence – the most valuable brand asset
- Provides a comprehensive analysis of the “big picture” with consumer/market trends
- 84 page report with 100+ charts, graphs, tables
- Salient points and key insights are highlighted and summarised in comment boxes on each page


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