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Long Distance Telephone Services: Small and Medium Sized Business Markets
Primary Research Group, May 2001
The long distance market has been forced open and Baby Bells and resellers have gradually wrestled away segments of this turbulent market from the major players.
This report helps marketers of long distance telephone services to pinpoint the average cost per minute paid by companies in different industries, and select those that might be most susceptible to changing suppliers.
It also helps suppliers to define those industries and type of companies that may need special service provisions to keep them on board with the same supplier.
The report presents data on the % of companies that have changed long distance suppliers in the past year, and breaks out long distance spending per minute and overall total spending per month by criteria such as company size, industry, geographic region, number of phone lines, extent of internet usage and other criteria.
The report also gives data on the use of internet telephony by small and medium-sized businesses, presenting detailed information on the % of companies that have used internet telephony for long distance, or plan its use within the next 2 years.
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