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Viewing report
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Imported Drama Series in Europe
Digital TV Research, March 2012, Pages: 145
CBS became Europe’s top distributor of imported drama series in 2011. The Imported Drama Series in Europe report states that 4,861 hours of CBS output were aired in primetime across 119 channels in 21 territories. Warner Bros was second, with 3,891 hours. CBS was also the leader across the whole day.
The value of imported drama series for European broadcasters was $5,990 million in 2011 for the 119 channels (nearly all of which are free-to-air) across 21 territories covered in this report. Although the total has remained stable over the last three years, plenty of changes have taken place between the broadcasters and between the distributors.
Published in March 2012, this 145-page, PDF-delivered report covers 119 channels across 21 European territories. The report is a collaboration between Essential Television Statistics, Madigan Cluff and Digital TV Research.
The Imported Drama Series in Europe report answers these questions and more:
- By how much do channels benefit from screening imported drama series?
- Which channels screen the most hours of imported drama series and which are most selective?
- How have these channels altered their scheduling strategies over the last five years to incorporate imports?
- How many hours of imported drama series are screened by each channel during primetime?
- Where does each of the main distributors enjoy the most success?
As well as comparative pan-European analysis and tables, each country profile contains the following detail:
- Analysis of imported drama series for the major free-to-air broadcasters, including changes in scheduling policy, output deals with distributors, top performing imports, which channels screen which imported drama series, government attitude, pay TV and digital television penetration.
- Revenues generated by imported drama series by channel both in local currency and in US$ (2006-2011)
- Hours of imported drama series screened by channel (2006-2011)
- Average value per hour of imported drama series by channel both in local currency and in US$ (2006-2011)
- Imported drama series as a % and by hours for each daypart by channel in 2011
- Breakdown of primetime imported drama series by country of origin in 2011
- Breakdown of primetime imported drama series by distributor in 2011
- Breakdown of all-day imported drama series by distributor in 2011
- Top primetime imported drama series by hours screened by channel in 2011
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