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Digital TV World Household Forecasts

Digital TV Research, June 2011, Pages: 187


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The number of digital TV homes will double between 2010 and 2016 to 1,189 million, according to a report covering 73 countries published by Digital TV Research. The Digital TV World Household Forecasts report estimated that digital penetration will climb from 42.5% at end-2010 to 80.0% by 2016. By 2016, 33 countries will be completely digital compared with only one (Finland) at end-2010.

Of the 613 million digital TV homes to be added between 2010 and 2016, 256 million will come from digital cable. Primary FTA DTT [homes taking DTT but not subscribing to cable, DTH or IPTV] will bring in a further 154 million, with pay DTT adding 5 million. Pay IPTV will increase by 121 million, with pay DTH up 56 million and FTA DTH 22 million.

This electronically-delivered report comes in four parts:

- A PDF file providing a global Executive Summary.
- A PDF file providing analysis of the top 10 countries.
- An excel workbook providing data from 2006 to 2016 for the 73 countries as well as handy comparative tables.
- An excel workbook providing relevant background data for each country, so that the reader can drill down for detail at operator level.



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