Outdoor Advertising in Italy
Heernet Ventures Limited, September 2011, Pages: 15
This 15 page report profiles the Outdoor Advertising industry in Italy. It covers market size and structure (including adspend analysis, major contracts, market share, analysis of outdoor advertising segment), major players and regulatory environment. The profile provides key information on major players in the industry IGP Decaux, Clear Channel Outdoor and CBS Outdoor.
Heernet Ventures` industry profiles provide an in depth and comprehensive analysis of a particular segment of the media and telecoms industry in a particular country. The profile covers industry size, structure, recent developments, competitive environment, major players and regulatory environment.
The data is collated from authoritative sources and analysed by an in house team of analysts who are solely focused on researching the media, telecoms and technology industries.
With a dedicated focus on the media, telecoms and technology industries, Heernet Ventures publishes research that is relevant, rigorous and comprehensive.
The reports are relevant for professionals in the following areas:
- Industry professionals involved in areas such as strategy and business development;
- Market research and advertising executives;
- Advisors, consultants and investment bankers;
- Private equity/venture capital investors;
- Fund managers.
SECTOR OVERVIEW
Recent industry developments
Mergers and acquisitions
SECTOR SIZE
MAJOR PLAYERS / COMPETITIVE ENVIRONMENT
IGP Decaux
Clear Channel Outdoor
CBS Outdoor
Publispazi
REGULATORY ENVIRONMENT
IGP Decaux, Clear Channel Outdoor, CBS Outdoor and Publispazi
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