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The Greater Chinese Netbook PC Industry, 3Q 2011
Market Intelligence & Consulting Institute (MIC) [a division of Institute for Information Industry (III)], Oct 2011, Pages: 24
This research report presents shipment volume and value forecast and recent quarter review of the Greater Chinese netbook PC industry. The report includes shipment volume and value, ASP, manufacturer volume ranking, and shipment breakdowns by tier, maker, customer, shipment destinations, production locations, business type and product mix. The content of this report is based on primary data obtained through interviews with netbook PC makers. The report finds that the industry's shipment volume and value both witnessed their sequential declines slowing down in the second quarter of 2011, primarily due to relatively strong economic situation in emerging markets. Nevertheless, with the replacement effect of netbook PCs by tablet devices accelerating, it is forecasted that shipment volume and value will continue to see double-digit sequential declines in the third quarter of 2011 and decline rates are will slow down in the fourth quarter of 2011.
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