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Rum in China to 2015: Databook
iCD Research, Oct 2011, Pages: 38
Synopsis
ICD Research’s, 'Rum in China to 2015: Databook' contains detailed historic and forecast rum category consumption analysis, segmented at a category level.
Summary
This report is the result of ICD Research’s extensive market research covering the rum category in China. It provides detailed historic and forecast consumption volume and values, at channel level. 'Rum in China to 2015: Databook' provides a top-level overview and detailed insight into the operating environment of the rum category in China. It is an essential tool for companies active across the China alcoholic drinks value chain and for new players considering entering the market.
Scope
- Overview of the rum category in China
- Analysis on consumption of the rum category in China, by volume, value, brands and channels
- Provides detailed historic and forecast data on the off-premise and on-premise consumption of the rum category in China
- Historic and forecast consumption value of the rum category in China by alcoholic strength and by price segments
Reasons To Buy
- This report provides you with important figures on consumption of the rum category in China
- This report allows you to analyze the rum category in China with detailed historic consumption of the category by volume, value, brands, channels, price segments and by alcoholic strength.
- This report allows you to plan your future business decisions using forecast figures for the category along with segment level information
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