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Contemporary Business 2010 Update, 13th Edition
John Wiley and Sons Ltd, July 2011, Pages: 800
Opening new doors of possibility can be difficult.
Contemporary Business 13e 2010 Update Edition gives students the business language they need to feel confident in taking the first steps toward becoming successful business majors and successful business people.
As with every good business, though, the patterns of innovation and excellence established at the beginning remain steadfast. The goals and standards of Boone & Kurtz, Contemporary Business, remain intact and focused on excellence, as always. A text and supplement package is presented that will not only move your course forward faster but also move your students forward faster into the new business era
Business professionals need the tools to help them achieve more in their career. This updated edition goes beyond any other book in the field to relate concepts to the most current information available. This includes discussions on the financial crisis, state of the economy, and issues with the mortgage and banking business. It enhances the coverage of ethics with updated examples, and spotlights are placed on companies to explain what made them thrive or fail. A new feature box explores business etiquette to give a more real world perspective. The book’s website also presents weekly news updates to provide business professionals with relevant material.
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Also available
Contemporary Business 2009 Update Package and Audio CDs, 12th Edition
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