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Fragrances in Bath and Shower in Germany
Euromonitor International, Oct 2011, Pages: 39
With bath and shower being a mature category, growth prospects are moderate. Increasing functionality is an emerging trend; many new products have been launched, particularly men’s shower gels, which target deodorising, shaving and nourishment. Overall, scents linked to wellbeing, naturalness, indulgence and affordable luxury are overlying trends. Manufacturers are serving consumers who want new experiences with limited edition products.
Euromonitor International’s Fragrances in Bath and Shower in Germany country reports offer a comprehensive overview of the flavour and fragrance markets, giving specific consideration to the unique market conditions of each focal country. It highlights the major drivers behind flavour and fragrance supply and demand and provides detailed analysis of individual flavours and fragrances and the product categories they are used in. It also examine national prospects, highlighting opportunities and challenges for flavour and fragrance usage
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Fragrances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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